# ONON (NYSE: ONON) 1D: Brand Momentum Meets Major Support and Bullish Divergence
Kylian Mbappé officially parted ways with Nike to sign a landmark partnership as the new global face of On Holding. Locking in an athlete of this stature marks an aggressive commercial push, injecting strong brand visibility and institutional interest into the company right as valuation trades back toward baseline levels.
Price action is currently reacting off the Support Zone around $25.50, with the daily candle printing around $27.41. Momentum is shifting. Down on the indicator panel, the MACD is printing a distinct, sustained bullish divergence, where price formed lower lows while momentum carved higher lows. This setup provides solid short-term backing for an upward push.
Overhead conditions remain crowded. To sustain a broader recovery toward structural targets, price must cut through four clear supply hurdles: the broken Trendline A, the descending 200 EMA hovering at $37.34, and two primary overhead blocks at Resistance Zone 1 (~$35.00) and Resistance Zone 2 (~$40.00).
The operating thesis focuses on building long exposure, defining risk strictly below the most recent swing low at support.
Initial expansion targets a mean reversion into the 200 EMA alongside a backtest of Trendline A, mapping out wave (1). A decisive break of this zone places price right at the doorstep of Resistance Zone 1. Expect friction there. A corrective pullback—wave (2)—back toward Trendline A would offer a clean continuation structure. As this unfolds, the sloping 200 EMA should gradually flatten and slip beneath price action, transitioning into dynamic support where buyers can establish solid footing. From that launchpad, the next leg higher can drive straight into Resistance Zone 2, eventually clearing path toward the primary Target at $51.00 and the extended swing objective at $64.00.
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면책사항
해당 정보와 게시물은 금융, 투자, 트레이딩 또는 기타 유형의 조언이나 권장 사항으로 간주되지 않으며, 트레이딩뷰에서 제공하거나 보증하는 것이 아닙니다. 자세한 내용은 이용 약관을 참조하세요.
Technical and Quant Trading Tools.
Join Us > pragmalgo.com/
Join Us > pragmalgo.com/
면책사항
해당 정보와 게시물은 금융, 투자, 트레이딩 또는 기타 유형의 조언이나 권장 사항으로 간주되지 않으며, 트레이딩뷰에서 제공하거나 보증하는 것이 아닙니다. 자세한 내용은 이용 약관을 참조하세요.